Connectivity - Peugeot TV
We are pleased to announce the launch of Peugeot TV – a dynamic new solution to promote products and offers to Customers visiting your Dealership.
Peugeot TV delivers up to date marketing messages via one or more TV Screens in the Dealership, alternating between various assets within a pre-defined playlist. The first phase of this launch focuses on Aftersales and initially has three main functions:
- Welcome Screen – for customers visiting the Service Department.
- Advertising – videos and static assets relating to all business areas.
- Tyre Pricing – for dealers participating in the Stapletons Tyre Programme.
The key benefits from these functions are:
- Ability for customers to view what stage their vehicle is at during the visit to the workshop, giving visibility on progress of the work being carried out.
- ‘Silent salesman’ promoting the latest Peugeot Aftersales services, campaigns and products, raising customer awareness of what is available at their Peugeot Dealer.
- Demonstrating the availability and competitive pricing of Tyres.
- Presents advertising materials in a modern, up to date format which enables.
Dealers to reduce the amount of point of sale material in waiting areas
For this phase, Peugeot TV is designed to be positioned in a customer facing area in the Aftersales Department. Further evolutions of the system will incorporate materials designed for other Departments.
Further details about the system, including costs and information on how to place an order, can be found in the download available by [clicking here